If you manage a successful Spotify playlist, your inbox and Instagram DMs are likely flooded with artists asking for placements. To manage the chaos, you probably send them to a Google Form or a premium submission platform like SubmitHub or Groover.
But here is the hard truth: if you are sending artists directly to a submission link, you are missing out on your biggest growth opportunity. You are offering your time and influence, but failing to secure the one thing that gives your playlist value: active followers.
Here is why the traditional submission funnel is broken, and how you can fix it using Love Button to automatically convert every pitch into a new subscriber.
The Broken Pitching Funnel
Let’s look at the standard curator workflow. An artist asks for a placement. You send them your Linktree or a direct Groover link. The artist clicks, submits their track, and closes the tab.
What did you gain? Maybe a small submission fee, but zero algorithmic growth for your playlist.
To keep your playlist attractive to artists and algorithmically relevant on Spotify, you need a constant influx of new followers. Asking artists to “please follow the playlist before submitting” in your bio doesn’t work. It creates friction, requires app-switching, and most people simply ignore it.
The Psychology of the “Conditional” Follow
To grow your curator ecosystem, you need to change the psychological flow of the transaction. The follow must become the natural first step before the submission.
This is where Love Button changes the game for curators.
Instead of a generic link directory, you provide a single, focused landing page. When an artist clicks your bio link, they are greeted with a massive, frictionless button that allows them to follow your profile and save your playlists to their Spotify library in one click. Only then do they scroll down to find your submission links.
You are no longer just a gatekeeper; you are actively capturing the audience that comes to you.
How to Set Up Your Curator Love Button
Transforming your submission process takes less than 5 minutes. Here is how to configure your Love Button specifically for playlist growth:
Step 1: Curate your best assets
Log into your Love Button dashboard. Instead of adding artist tracks, use the Spotify search to add your top-performing playlists and your personal curator profile. This ensures that one click subscribes the artist to your entire ecosystem.
Step 2: Write a clear call-to-action
In the “Custom Text” section, tell the artist exactly what you expect. A transparent hook works best:
“Support the playlists before you pitch! Follow the selections below in one click, then use the links at the bottom to submit your music.”
Step 3: Add your submission links (Premium Feature)
Once the core Spotify action is set up, toggle the Premium “Add other platforms links” feature. This is where you insert your custom URLs for SubmitHub, Groover, or your dedicated Google Form.
These links will appear cleanly below your main Love Button. The hierarchy is visually established: Spotify growth first, submissions second.
Stop leaking the high-intent traffic that hits your DMs every day. Create your Love Button today and turn every hopeful artist into a permanent follower of your curation brand.